Email Marketing Specialist

Role: Email Marketing

Industry Type: IT Services & Consulting

Department: Marketing & Communication

Employment Type: Full Time, Permanent

Role Category: Digital Marketing

Key Responsibilities

• Campaign Creation: Plan, design, and send promotional emails, newsletters, welcome series, and automated drip sequences.

• List Management: Build, clean, and segment contact databases to ensure high deliverability and adherence to privacy laws like GDPR and CAN-SPAM.

• Testing and Optimization: Run A/B tests on subject lines, layouts, and calls to action (CTAs) to boost open and click-through rates.

• Analytics and Reporting: Track key performance indicators (KPIs) like conversion rates, bounce rates, and overall return on investment (ROI).

Essential Skills

• Technical Proficiency: Experience with email marketing platforms like Mailchimp, HubSpot, or Klaviyo.

• Copywriting: Strong writing skills to craft compelling subject lines and persuasive body copy.

• Data Analysis: Ability to interpret metrics and translate numbers into actionable marketing strategies.

• Basic Coding:

• It is a Full Time డిజిటల్ మార్కెటింగ్ job for candidates with 2 - 3 years of experience.