Job Title: PPC Specialist – Real Estate
Location: HSR Layout, Bangalore (On-site)
Job Type: Full-time
About the Role:
We are seeking a Performance Marketing Specialist with strong expertise in running high-quality lead generation campaigns for the Real Estate sector. The role requires hands-on experience with Google Ads & Meta Ads, focused on driving qualified site visits and sales conversions.
Key Responsibilities:
Plan and execute paid campaigns on Google (Search, Display, YouTube) and Meta (Facebook & Instagram).
Conduct keyword research, audience targeting, and competitor analysis.
Optimize ad creatives, landing pages, and funnels to improve conversion rates.
Manage and monitor ad spends, ensuring maximum ROI & CPL targets.
Generate regular performance reports using Google Analytics, Ads Manager & CRM tools. Work closely with the sales team to ensure lead quality and conversion tracking.
Requirements:
1–3 years of Performance Marketing experience (Real Estate industry preferred).
Strong knowledge of Google Ads, Meta Ads Manager, Analytics, and CRM tools.
Proven track record in lead generation campaigns for high-ticket industries.
Data-driven mindset with excellent analytical and reporting skills.
Based in Bangalore and open to working on-site.
Good to Have: Knowledge of SEO & organic marketing strategies.
Experience with automation & lead nurturing tools (Zapier, HubSpot, etc.).
Understanding of the real estate buyer journey.
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