Role Overview
We are looking for a Digital Marketing Executive with 0–1 year of experience to support branding and lead generation initiatives for a B2B / manufacturing setup. The candidate should be proficient in Canva, capable of handling corporate social media platforms, and assisting in executing digital campaigns focused on business audiences.
Key Responsibilities
Content & Design
Create professional creatives, brochures, product posts, and campaign visuals using Canva.
Design LinkedIn posts, product highlights, technical content creatives, and industry-focused materials.
Assist in preparing marketing collaterals for exhibitions, client presentations, and email campaigns.
Social Media Management
Manage company pages on:
LinkedIn (primary focus – B2B audience)
Twitter (X)
Plan and publish posts aligned with corporate branding and business positioning.
Write clear, professional captions suited for B2B communication.
Monitor engagement, comments, and inquiries professionally.
Digital Campaigns & Lead Support
Assist in executing LinkedIn and Google digital campaigns for lead generation.
Coordinate with the sales team for campaign alignment.
Maintain basic reports on campaign performance and social media analytics.
Required Skills
Proficiency in Canva (mandatory).
Basic understanding of B2B marketing and lead generation concepts.
Strong written English for professional/corporate communication.
Understanding of LinkedIn marketing (preferred).
Basic knowledge of hashtags, SEO fundamentals, and content optimization.
Ability to understand technical or product-based industries.