Digital Marketing Assistant

Job Title: Digital Marketing Executive
Experience: 1–3 Years
Location: Krishna Nagar, Lucknow

About the Role

We are looking for a results-driven Digital Marketing Executive with hands-on experience in Google Ads campaigns. The ideal candidate should have strong knowledge of paid marketing strategies, lead generation, campaign optimization, and performance analysis to help drive business growth.

Key Responsibilities

• Plan, create, and manage Google Ads campaigns (Search, Display, YouTube, and Remarketing).

• Monitor campaign performance and optimize ads for maximum ROI and lead generation.

• Conduct keyword research and competitor analysis.

• Manage bidding strategies, ad copies, landing page coordination, and audience targeting.

• Track and analyze campaign performance using Google Analytics, Google Tag Manager, and other digital tools.

• Generate daily, weekly, and monthly performance reports.

• Work on lead generation campaigns for different business verticals.

• Coordinate with the creative and content team for ad creatives and promotional campaigns.

• Improve website traffic, conversions, and online brand visibility.

• Stay updated with the latest digital marketing trends and Google Ads updates.

Required Skills

• Hands-on experience in Google Ads and PPC campaign management.

• Basic understanding of SEO, Meta Ads, and digital marketing strategies.

• Knowledge of Google Analytics and keyword planning tools.

• Strong analytical and problem-solving skills.

• Good communication and reporting skills.

• Ability to manage multiple campaigns simultaneously.

Eligibility Criteria

• Bachelor’s degree in Marketing, Business, or related field.

• 1–3 years of experience in Digital Marketing with expertise in Google Ads.

• Google Ads Certification will be an added advantage.

• It is a Full Time డిజిటల్ మార్కెటింగ్ job for candidates with 6 months - 4 years of experience.