Company: Raj Toyworld Private Limited
Location: Ahmedabad, Gujarat
Position: Digital Marketing Executive
About the Role:
We are looking for a creative and results-driven Digital Marketing Executive to manage our online presence, product promotion, social media campaigns, and B2B/B2C lead generation for our manufacturing and trading business.
Key Responsibilities:
• Social Media Management: Create and post engaging content (photos, reels, videos) on Instagram, Facebook, and LinkedIn.
• Paid Ads Management: Run and optimize Meta Ads (Facebook & Instagram Ads) and Google Ads for lead generation.
• Product Promotion: Coordinate product photoshoots, create product catalogs, and design promotional creatives using Canva/Photoshop.
• WhatsApp & Email Marketing: Broadcast product catalogs, new arrivals, and festive offers to existing and potential wholesale buyers/retailers.
• E-commerce & Portal Handling: Update product listings and pricing on B2B/B2C platforms (IndiaMART, TradeIndia, Amazon/Flipkart if applicable).
• Performance Tracking: Monitor weekly ad spend, lead conversion, website/social media traffic, and inquiry follow-ups.
Required Skills & Qualifications:
• 1-3 years of experience in Digital Marketing, Social Media Marketing, or Graphic Design.
• Hands-on experience with Meta Ads Manager, Canva, Basic Video Editing, and Social Media tools.
• Good understanding of B2B/B2C customer engagement and catalog marketing.
• Strong communication skills (Gujarati, Hindi, Basic English).
Benefits:
• Competitive Salary
• Performance Incentives
• Good growth opportunities in a fast-expanding manufacturing business