Job Description:
A. Franchise Development & Partner Management (B2B Focus)
- Scouting & Evaluation: Identify and assess potential franchise partners through inbound inquiries, lead databases, outreach campaigns and local market visits.
- Pitching & Conversion: Deliver powerful business presentations covering investment, ROI, brand support and scalability of the franchise model to potential partners.
- Negotiation & Closure: Lead discussions on commercial terms, territory allocation and operational commitments with support from senior team members.
- Agreement & Compliance: Coordinate documentation, franchise fee collection and timely execution of agreements.
- Onboarding & Relationship Management: Ensure smooth induction of new partners and act as their primary liaison across academics, marketing and operations.
- Performance & SOP Adherence: Monitor franchise revenue, enrollments and brand compliance through structured audits, reviews and intervention strategies.
B. Student Admissions & Channel Sales (B2C Focus)
- Lead Management: Generate and nurture student leads via offline sources, institutional collaborations and franchisee channels.
- Institutional Engagement: Develop and maintain relationships with school authorities, college authorities and coaching center owners for partnership-based lead generation.
- Marketing Support: Execute and support local promotions, seminars, webinars and brand activations.
- CRM & Analytics: Maintain accurate lead status and conversion data in the CRM. Analyze inquiry funnel and optimize conversion strategies.
C. Strategic Sales Execution & Reporting
- Sales Planning: Define region-wise strategies for franchise acquisition and student enrollment, aligned with monthly/quarterly business targets.
- Performance Monitoring: Track KPIs across both B2B and B2C verticals, ensuring consistent progress and course correction where needed.
- Collaboration: Work closely with cross-functional teams, Academics, Marketing and Operations, to ensure cohesive partner and student experience.
- Reporting & Insights: Prepare detailed weekly/monthly reports on franchise sign-ups, admissions, lead performance and market feedback.