Sales Manager

A Job Description (JD) for a Salesman in the Fast-Moving Consumer Goods (FMCG) industry outlines the roles, responsibilities, qualifications, and skills required for the position. Below is a concise and comprehensive JD tailored for a salesman in the FMCG sector:

Job Title: Salesman (FMCG)
Location: Ranchi
Department: Sales
Reports To: Sales Manager/Regional Sales Manager
Job Type: Full-Time

Job Summary:
The Salesman in the FMCG industry is responsible for driving sales of consumer goods by engaging with retailers, distributors, and customers. The role involves promoting products, achieving sales targets, maintaining strong customer relationships, and ensuring product availability in the market.

Key Responsibilities:

1. Sales & Target Achievement:

   • Meet or exceed monthly/quarterly sales targets by promoting and selling FMCG products to retailers, wholesalers, and distributors.

   • Identify new sales opportunities and expand market reach in assigned territories.

2. Customer Relationship Management:

   • Build and maintain strong relationships with retailers, distributors, and other clients to ensure repeat business.

   • Address customer queries, complaints, and feedback promptly to ensure satisfaction.

3. Market Development:

   • Conduct market visits to assess product availability, visibility, and competitor activities.

   • Introduce new products and promotional schemes to retailers and distributors.

4. Order Management:

   • Collect and process orders from clients, ensuring timely delivery in coordination with the supply chain team.

   • Monitor stock levels at retail outlets to avoid stockouts or overstocking.

5. Merchandising & Brand Visibility:

   • Ensure proper product placement, shelf space, and in-store visibility through effective merchandising.

   • Implement promotional displays and marketing campaigns as directed.

6. Reporting & Market Insights:

   • Provide daily/weekly reports on sales performance, market feedback, and competitor activities.

   • Share insights on customer preferences and market trends to support strategic planning.

7. Compliance & Documentation:

   • Maintain accurate records of sales, orders, and payments.

   • Adhere to company policies, pricing guidelines, and credit terms.

Qualifications & Skills:

• Education: Minimum High School Diploma (12th standard) or equivalent; Bachelor’s degree in Business, Marketing, or related field is a plus.

• Experience: 1-3 years of experience in FMCG sales, retail, or distribution (freshers with relevant internships may be considered).

• Skills:

  • Strong communication and negotiation skills.

  • Ability to build relationships and handle objections effectively.

  • Basic knowledge of market dynamics and consumer behavior in the FMCG sector.

  • Proficiency in local language(s) and basic English (depending on the region).

  • Familiarity with basic computer tools (e.g., MS Office, sales tracking apps).

• Other Requirements:

  • Valid driver’s license and willingness to travel within the assigned territory.

  • High energy, self-motivation, and ability to work under pressure to meet targets.

Key Competencies:

• Customer focus and relationship-building.

• Result-oriented and proactive approach.

• Time management and organizational skills.

• Adaptability to changing market conditions.

Working Conditions:

• Field-based role requiring frequent travel to meet clients and visit retail outlets.

• May involve working on weekends or extended hours during peak seasons.

Compensation:

• Competitive base salary + performance-based incentives.

• Allowances for travel, mobile, and other expenses as per company policy.

• It is a Full Time Sales / Business Development job for candidates with 0 - 6+ years Experience.

More about this Sales Manager job

1. What is the eligibility criteria to apply for this Sales Manager job?
   Ans: The candidate should be 12th Pass and above and above with 0 - 6+ years Experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹13000 - ₹20000 per month that depends on your interview. It's a Full Time job in Ranchi.
3. How many working days are there for this Sales Manager job?
   Ans: This Sales Manager job will have 6 working days.
4. Are there any charges applicable while applying or joining this Sales Manager job?
   Ans: No, there is no fee applicable for applying this Sales Manager job and during the employment with the company, i.e., SKM MARKETING PRIVATE LIMITED.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Sales Manager role?
   Ans: There is an immediate opening of 4 Sales Manager at SKM MARKETING PRIVATE LIMITED
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Sales / Business Development job.
8. What are the timings of this Sales Manager job?
   Ans: This Sales Manager job has 09:00 AM - 06:00 PM timing.