1. Lead Management & Sales Conversion
Call on all renewal data to convert expiring memberships.
Follow up with unpaid leads and ensure timely payments or closure.
Handle WATI leads and One-Day Membership leads, with response time within 5 minutes.
Work on referral generation through existing customers.
Maintain lead sheet and update CRM/LMS regularly with call status, interest, and follow-ups.
2. Walk-In Management, Gym Tour & Hospitality
Attend all walk-in customers with excellent hospitality and professional behavior.
Provide structured and engaging gym tours, clearly explaining services, pricing, and USPs.
Ensure each customer feels welcomed, well-guided, and attended to at every interaction.
Offer refreshments, seating, and information brochures when required.
Achieve walk-in to conversion ratio as per monthly targets.
3. Customer Engagement & Experience
Maintain high grooming and etiquette standards at the front desk.
Greet and assist all members and visitors with a positive attitude and patience.
Make feedback calls post-joining and post-renewal to assess satisfaction.
Build rapport with members to improve retention and gain referrals.
4. Facility Hygiene & Upkeep
Ensure gym cleanliness and hygiene is maintained throughout the day.
Monitor cleaning staff and report any lapses immediately.
Ensure all machines, ACs, music, and other facilities are operational and escalate issues promptly.
5. Feedback Handling & Service Recovery
Log all verbal or written customer feedback and address issues within 24–48 hours.
Coordinate with trainers, operations, or support teams for resolution.
Maintain a tracker for complaints, follow-ups, and closure.
6. Member Engagement Initiatives
Promote referral programs, celebrations, and monthly engagement activities.
Encourage members to post Instagram stories/reviews and tag the gym.
Assist in event setup or participation to boost community feel.
7. Member Onboarding & BCA Tracking
Ensure every new customer is assigned a trainer within 1 day of joining.
Track whether the member’s initial BCA test is done within 2 days.
Coordinate with trainers and follow up until BCA and PT trial data is completed and logged.
8. Outdoor Marketing & Brand Promotion
Participate in outdoor marketing activities, such as distributing flyers, conducting local promotions, visiting nearby societies/offices, and promoting gym offers.
Maintain a log of outreach activities and report daily efforts and results.
9. Documentation & Reporting
Maintain and update:
Walk-in register
Daily sales & enquiry tracker
Feedback and follow-up logs
Submit EOD reports with key metrics and pending follow-ups.
10. Additional Responsibilities
Attend daily huddles and review meetings.
Support onboarding for new members (mobile app setup, plan briefing, etc.).
Execute campaigns and offer promotions as per cluster/branch-level direction.