Sales Executive

About the Role

Veelo Mobility is expanding its E-Rickshaw battery leasing operations across West Bengal. We are looking for a Sales Executive who has hands-on experience in the E-Rickshaw ecosystem — specifically someone who has worked in sales of spare parts, batteries, or related components, dealing with OEMs, dealers, or distributors. If you understand how the E-Rickshaw parts trade works on the ground in West Bengal and know how to build trust with dealers and customers alike, this role is for you.

Role Definition

• Building and managing a network of E-Rickshaw batteries dealers and distributors across assigned territories in West Bengal for Veelo's battery leasing product

• Driving customer acquisition through dealer partners — leveraging existing relationships in the E-Rickshaw parts trade

• Ensuring 100% completion of the underwriting/onboarding process for every customer

Role Deliverables

• Identify, approach, and onboard new E-Rickshaw dealers/distributors across West Bengal as Veelo channel partners

• Explain Veelo's battery leasing model and the Veelo App onboarding process to dealer partners

• Assist dealers in onboarding end customers (E-Rickshaw operators) onto the Veelo App

• Support customers on call who face difficulties using the Veelo App while onboarding

• Explain the Veelo underwriting process to dealers and ensure timely submission of completed underwriting documents to Veelo HQ

Key Measurement Metrics

• Number of new dealers/distributors onboarded as Veelo channel partners per month

• Number of customers onboarded by dealers under the Sales Executive's supervision

• Timely submission of underwriting documents (within defined TAT)

Ideal Candidate Profile

Experience (Must Have)

• 1–4 years of field sales experience in E-Rickshaw spare parts, batteries, or related EV components

• Prior experience dealing with E-Rickshaw OEMs, dealers, or distributors in West Bengal

• Demonstrated ability to build and manage a dealer/distributor network on the ground

• Familiarity with the E-Rickshaw market dynamics, customer profiles, and trade channels in West Bengal

Skills & Attributes

• Strong communication skills in Bengali; working knowledge of Hindi preferred

• Comfortable with smartphone-based apps and basic digital tools

• Self-motivated, target-driven, and able to work independently in the field

• Willingness to travel extensively within the assigned territory in West Bengal

• Ability to handle collections conversations and repossession situations professionally

Education

• Minimum 10+2; Graduate preferred

What Veelo Offers

• Opportunity to be part of a fast-growing EV mobility company with a clear mission

• Competitive fixed salary + performance-based incentives

• Travel allowance for field work

• Growth path into senior territory management roles as Veelo scales in West Bengal

• It is a Full Time Sales / Business Development job for candidates with 1 - 4 years of experience.