Sales Executive

We're a lean, ambitious team operating in one of the fastest-growing segments of the food industry. We're looking for a high-energy Sales Executive who thrives on opening doors and closing deals, someone equally comfortable pitching retail buyers and health-focused consumers online.

This is a hunter role. You'll be building our commercial pipeline from the ground up across both B2B and B2C channels, and your work will directly shape the brand's market footprint.

What You'll Do

• Identify, prospect, and close new B2B accounts including retailers, specialty health stores, gyms, wellness centres, and foodservice distributors

• Drive D2C revenue through digital channels, partnership activations, and direct outreach

• Own the full sales cycle — from cold outreach to contract negotiation and account onboarding

• Build and maintain a strong pipeline with consistent CRM hygiene and accurate forecasting

• Represent the brand at trade shows, industry events, and pop-up activations

• Collaborate with marketing on campaigns, promotions, and channel-specific strategies

• Provide market intelligence: track competitor activity, trends, and customer feedback

• Work closely with leadership to refine our go-to-market approach as we scale

What We're Looking For

Must-have:

• 0–6 years of B2B and/or B2C sales experience, ideally in food, wellness, FMCG, or CPG

• Proven track record of consistently hitting or exceeding revenue targets

• Natural hunter mentality,you generate your own leads and don't wait for inbound

• Strong communicator with the ability to tailor your pitch to buyers, DTC customers, and everyone in between

• Comfortable operating in a fast-paced, early-stage environment with minimal hand-holding

Nice to have:

• Existing network of retail buyers or wellness industry contacts

• Experience selling into health food, supplement, or functional food categories

What We Offer

• Competitive base salary with uncapped commission structure

• Autonomy and ownership you'll have a real impact on business direction

• A category that's genuinely growing: health & wellness food is projected to exceed $1 trillion globally by 2030

• Tight-knit, high-trust team with a culture that rewards initiative

• Flexible working arrangements with travel as required

• It is a Full Time Sales / Business Development job for candidates with 0 - 6 years of experience.