Job Title: Sales & Marketing Executive
Location: Mumbai
Experience Required: Fresher (0–1 year experience)
Reporting To: Head of Digital Marketing Manager
Team Interaction: Graphic Designer, Marketing Intern, Sales Intern, Digital Marketing Manager, Experience Design Manager
Role Objective:
To support the execution of marketing campaigns, assist in sales outreach, manage CRM entries, coordinate follow-ups, and represent Blue Sparrow Events professionally in both online and offline engagements with parents, corporates, and event partners.
Key Responsibilities
🔹 Sales Support & Lead Management
Research and identify potential leads across key segments:
➤ Event agencies (e.g., 70 EMG, Percept)
➤ HR/Marketing Heads of companies (Family Day events)
➤ IP creators, mall managers, party planners
Maintain and update the lead database & CRM system with proper status tracking.
Assist in cold calling, email follow-ups, and meeting coordination.
Help customize client decks and proposal emails using brand templates.
Attend and support client calls, take notes, and track follow-up actions.
🔹 Digital Marketing Execution
Instagram and LinkedIn postings – ensure content is uploaded as per schedule.
Graphic design as per brief of labels and social media creatives
Content writing – emailers, captions, and carousel copywriting.
Track and organize content folders for all sales/marketing documents.
Growth & Learning Opportunities
Exposure to high-end B2B and B2C event marketing.
Opportunity to learn hands-on execution of digital campaigns, sales strategy, and pitch design.
Mentorship from senior marketing professionals and event designers.
Real-time involvement in strategy meetings and client discussions.
Ideal Candidate Profile
Strong communication and organizational skills.
Curious, proactive, and willing to learn.
Basic knowledge of Excel, Canva, or any CRM tool is a plus.
Working Hours:
10 am – 6:30 pm (Mon–Sat) with flexibility around events and campaigns.