WE ARE HIRING
Business Development Manager – Senior Care & Assisted Living
Build Relationships. Create Trust. Fill Beds. Transform Senior Care.
Company: 60+Zone – Senior Living & Assisted Care
Location: Sector 45, Gurugram
Employment: Full-Time
Industry: Senior Care | Assisted Living | Elder Care | Healthcare | Silver Economy
Role: Business Development / Hospital & Doctor Partnerships / Institutional Sales
Are You Ready to Build Your Career in India's Silver Economy?
India's senior-care sector is entering an exciting phase of growth, and 60+Zone is looking for an exceptional Business Development Manager who can help us become a preferred senior-care and assisted-living partner for families, hospitals, doctors and healthcare professionals across Gurugram and NCR.
This is not a desk-based sales position.
We are looking for a dynamic, highly presentable and relationship-driven professional who loves meeting people, building networks, generating referrals, converting opportunities and achieving ambitious business targets.
Your mission will be clear:
Build the strongest healthcare referral network for 60+Zone and drive occupancy of our senior living and assisted-care facilities.
If you have relationships with hospitals, doctors, surgeons, physiotherapists, rehabilitation centres, clinics, healthcare professionals or senior-care organisations, we want to meet you.
ABOUT 60+ZONE
60+Zone is a senior wellness and care initiative based in Sector 45, Gurugram, created around one fundamental belief:
Every senior deserves dignity, safety, companionship, purpose and compassionate care.
Our senior-care ecosystem includes:
Senior Living & Assisted Living
Post-Hospitalisation & Recovery Support
Nursing & Medical Coordination
Professional Caregiver Services
Physiotherapy & Rehabilitation Support
Dementia & Memory Care Support
Senior Day Care
Home Care & Accessibility Solutions
Wellness & Recreational Activities
Spiritual & Emotional Wellness
Purposeful Engagement for Seniors
Learn more: SixtyPlusZone.com
THE ROLE
As Business Development Manager – Senior Care & Assisted Living, you will be responsible for developing a powerful referral and business-development ecosystem across Gurugram and NCR.
A major focus of the position will be to connect with healthcare professionals who regularly encounter seniors requiring assisted living, rehabilitation, nursing support, post-operative care or long-term elder care.
You will own the journey from:
Relationship → Referral → Enquiry → Facility Visit → Admission → Long-Term Relationship
The successful candidate will be commercially aggressive while remaining compassionate, ethical and sensitive to the emotional nature of senior-care decisions.
KEY RESPONSIBILITIES
1. Hospital & Doctor Referral Network
Build strong professional relationships with:
Hospitals and nursing homes
Doctors and senior consultants
Orthopaedic surgeons
Neurologists
Cardiologists
Geriatric specialists
Physiotherapists
Rehabilitation specialists
Hospital administrators
Medical superintendents
Discharge coordinators
Patient relationship teams
Medical social workers
Home healthcare companies
Develop 60+Zone as a trusted referral option when elderly patients require continued care beyond hospitalisation.
2. Drive Occupancy & Revenue
Your performance will ultimately be measured by business outcomes.
You will be expected to:
Generate qualified enquiries for assisted living and senior care.
Drive facility visits and consultations.
Convert enquiries into admissions.
Consistently work towards high bed occupancy.
Build predictable monthly referral pipelines.
Meet agreed monthly admission and revenue targets.
Track leads from first interaction through final conversion.
3. Develop Institutional Partnerships
Identify and develop partnerships with:
Hospitals
Clinics
Rehabilitation centres
Diagnostic centres
Home healthcare providers
RWAs and premium residential communities
Senior citizen associations
NGOs and community organisations
Corporates and employee-assistance networks
Insurance and healthcare ecosystem partners
Create mutually beneficial relationships that generate sustainable business for 60+Zone.
4. Meet Families & Convert Enquiries
Senior care requires trust before selling.
You should be capable of understanding the concerns of elderly persons and their families and explaining the most appropriate care solution with patience and empathy.
Conduct facility tours, consultations and presentations and confidently explain our care ecosystem to prospective families.
5. Own the Local Market
You should know—or be capable of quickly learning—the senior-care and healthcare ecosystem of Gurugram/NCR.
Develop territory-wise databases of hospitals, doctors, clinics and other potential referral partners.
Plan your field visits intelligently and ensure systematic follow-ups rather than random sales calls.
6. Market Intelligence
Continuously study:
Senior living trends
Assisted-living demand
Competitor offerings
Pricing
Hospital discharge patterns
Post-operative care requirements
Dementia and long-term-care demand
Emerging opportunities within the Silver Economy
Provide management with actionable market intelligence.
WHO ARE WE LOOKING FOR?
We are particularly interested in candidates with prior experience in:
Senior Living | Assisted Living | Elder Care | Old Age Homes | Hospitals | Healthcare | Home Healthcare | Rehabilitation | Nursing Services | Patient Care Services
Candidates already having an active network of doctors, hospitals and healthcare decision-makers in Gurugram/NCR will have a significant advantage.
IDEAL CANDIDATE PROFILE
You should have:
Excellent communication and interpersonal skills
Outstanding selling and negotiation ability
Strong relationship-building capabilities
A pleasing, confident and professional personality
Excellent presentation skills
Ability to interact comfortably with senior doctors and hospital management
Strong follow-up and closing skills
Target-oriented and entrepreneurial mindset
Ability to work independently in the field
High energy and willingness to travel extensively within Gurugram/NCR
Working knowledge of CRM and digital lead management
Good command over English and Hindi
Genuine respect and empathy towards senior citizens
EXPERIENCE
Preferred: 5+ years of relevant Business Development / Institutional Sales / Healthcare Sales experience.
Exceptional candidates with a proven referral network and strong performance record may be considered even with different experience levels.
Prior experience in senior care, assisted living, hospitals, healthcare services, rehabilitation, home healthcare or old-age-home operations will be strongly preferred.
WHAT SUCCESS LOOKS LIKE
Within this role, success means:
More Hospital Relationships
→ More Doctor Referrals
→ More Qualified Families
→ More Facility Visits
→ More Admissions
→ Higher Occupancy
→ Stronger 60+Zone Brand
We are looking for someone who doesn't simply submit activity reports.
We want someone who creates measurable business.
WHY JOIN 60+ZONE?
Enter a High-Growth Industry
Build your career in the rapidly expanding Silver Economy and Senior-Care sector.
Build Something Meaningful
Your work doesn't simply generate revenue—it helps families find safe, dignified and compassionate care for their loved ones.
High-Impact Role
Work closely with leadership and directly influence occupancy, partnerships, revenue and expansion.
Entrepreneurial Opportunity
We value people who take ownership, open doors and create opportunities rather than waiting for leads.
Grow With the Organisation
As 60+Zone expands its senior-care ecosystem, high performers will have opportunities to take larger responsibilities in business development, partnerships, institutional alliances and expansion.
THE PERSON WE WOULD LOVE TO HIRE
You may be the person we are looking for if you can confidently say:
"Give me a territory and a target. I know how to meet people, build trust, create referral relationships, follow up relentlessly and convert opportunities into business."
At the same time, you understand that senior care cannot be sold like an ordinary product.
Families are trusting us with someone they love.
Compassion, credibility and ethics are therefore non-negotiable.
LOCATION
60+Zone – Senior Living & Assisted Care
Sector 45, Gurugram – 122003
Website: SixtyPlusZone.com
APPLY NOW
If you have the network, personality, energy and hunger to build business, we would like to hear from you.
Please apply with your updated CV along with:
Current designation
Total experience
Current & expected compensation
Notice period
Experience in senior care/healthcare
Hospitals/doctors/healthcare networks handled
Major business-development achievements
Don't just look for your next job.
Build your career in the Silver Economy.
Join 60+Zone and help us redefine how India cares for its seniors.
60+Zone – Live Fully. Age Gracefully.