Business Development Executive

SCRIBBL CONCEPTO PVT LTD

JOB DESCRIPTION

Business Development Manager - Exhibitions & Brand Activations

FUNCTION

Business Development

LOCATION

Mumbai / Pan-India

EXPERIENCE

5-7 years preferred

EMPLOYMENT

Full-time

About Scribbl Concepto

Scribbl Concepto Pvt Ltd is a multidisciplinary design and execution studio with in-house production capabilities. We deliver end-to-end solutions across exhibitions, brand experiences, retail environments, interior architecture and custom fabrication. As we expand our Exhibitions & Brand Activations division, we are looking for a commercially driven professional who can build relationships, create a strong opportunity pipeline and convert briefs into profitable projects.

Role Purpose

This is a revenue-focused business development role - not a desk-marketing position. The person will identify opportunities, open doors with brands and exhibitors, secure qualified briefs well ahead of exhibition dates, coordinate with the design and production teams, lead commercial discussions and help close projects.

Key Responsibilities

· Build and maintain a high-quality pipeline of brands, exhibitors, agencies, event organizers and corporate clients.

· Track upcoming exhibitions, trade shows and industry events and approach prospective clients ideally 60-120 days before the event.

· Generate qualified meetings, understand client requirements and convert opportunities into detailed briefs.

· Coordinate internally with design, estimation, production and project teams to develop compelling proposals and presentations.

· Lead commercial follow-ups, negotiations and closure while protecting project margins.

· Develop new accounts and systematically grow repeat business from existing clients.

· Maintain disciplined CRM / pipeline reporting covering meetings, proposals, expected revenue, probability of closure and collections.

· Represent Scribbl Concepto professionally at exhibitions, networking events, client meetings and industry forums.

Candidate Profile

· 5-7 years of relevant business development / sales experience preferred, ideally in exhibitions, experiential marketing, events, retail environments, fabrication or allied B2B services.

· Existing relationships with exhibitors, brands, agencies or exhibition organizers will be a strong advantage.

· Strong communication, presentation, negotiation and follow-up skills.

· Comfortable understanding design proposals, estimates, timelines and commercial terms.

· Self-driven, target-oriented and capable of building business rather than only servicing incoming enquiries.

· Willingness to travel for client meetings and exhibitions when required.

Key Performance Indicators

· Qualified opportunity pipeline and value of active proposals.

· Number and quality of client meetings and new briefs generated.

· New-client acquisition and revenue converted.

· Gross margin / commercial quality of projects won.

· Collections against closed business.

· Repeat business and account growth.

Initial 90-Day Expectations

PERIOD

FOCUS

INDICATIVE OUTPUT

Month 1

Market mapping & outreach

150-200 target accounts; ~30 meaningful conversations; ~10 qualified meetings

Month 2

Brief generation & proposals

15-20 meetings; build approximately ₹30-40 lakh in qualified proposal value

Month 3

Conversion

Target first ₹10-15 lakh of new business, subject to project cycles and margins

Compensation Framework

Indicative fixed compensation: ₹8-12 lakh per annum, depending on experience, network and demonstrated ability to close business. In addition, a performance-linked incentive can be offered against collected revenue, with higher slabs for exceeding targets. Final incentive eligibility should remain subject to minimum project-margin and collection criteria.

Note: The exact commission percentage and slabs should be discussed during the interview / offer stage rather than published in the external job advertisement.

What Success Looks Like

Within 4-6 months, the role should establish a predictable pipeline and progressively work toward approximately ₹15-20 lakh of new business per month. A mature annual target can be set around ₹2-3 crore, calibrated to project size, exhibition seasonality, production capacity and achievable margins.

Reporting

The Business Development Manager will work closely with the Founder / Leadership Team and coordinate directly with Scribbl's design, estimation, production and project-execution teams.

• It is a Full Time Sales / Business Development job for candidates with 2 - 6 years of experience.