Business Development Executive

# Job Description

Position: BDE

Smart Lighting & Sensor Solutions

Location:Sec-63, Noida, Uttar Pradesh

Industry: Smart Lighting, Motion Sensors, Occupancy Sensors, IoT & Energy Saving Solutions

### Position Overview

We are looking for a dynamic and result-oriented Sales Manager to drive business growth for our Smart Lighting, Motion Sensors, Occupancy Sensors, IoT-enabled Automation, and Energy Saving Solutions portfolio. The ideal candidate should possess strong experience in B2B sales, project sales, channel development, and business development within the electrical, lighting, automation, or building technology industry.

The candidate will be responsible for generating new business opportunities, developing strategic customer relationships, managing channel partners, and achieving revenue targets across commercial, industrial, infrastructure, warehousing, hospitality, healthcare, educational, and government sectors.

# Business Development & Sales

• Drive revenue growth by identifying and developing new business opportunities.

• Generate leads through direct sales, channel partners, consultants, architects, contractors, system integrators, and corporate accounts.

• Promote and sell Motion Sensors, Occupancy Sensors, Smart Lighting Solutions, Energy Saving Products, and IoT-based Automation Solutions.

• Develop and execute sales strategies to achieve monthly, quarterly, and annual targets.

• Build long-term relationships with key customers and stakeholders.

• Conduct client meetings, product presentations, demonstrations, and technical discussions.

• Prepare commercial proposals, quotations, and business presentations.

• Negotiate contracts and close business opportunities effectively.

## Project Sales

• Identify and develop opportunities in commercial buildings, warehouses, factories, hospitals, educational institutions, hotels, retail chains, and infrastructure projects.

• Engage with consultants, MEP consultants, architects, electrical contractors, and project management companies.

• Track upcoming projects and ensure product specifications are included during project planning stages.

• Manage complete project sales cycles from lead generation to order closure and execution support.

## Channel & Dealer Development

• Appoint and manage distributors, dealers, and channel partners.

• Strengthen partner relationships to increase market penetration.

• Conduct product training and sales enablement programs for channel partners.

• Develop sales plans and growth strategies for assigned territories.

## Key Account Management

• Manage relationships with strategic customers and corporate accounts.

• Ensure customer satisfaction and repeat business.

• Handle customer escalations and coordinate with internal teams for timely resolution.

• Identify opportunities for cross-selling and upselling.

#### Market Intelligence

• Monitor market trends, competitor activities, pricing strategies, and industry developments.

• Collect customer feedback and share market insights with management and product teams.

• Identify emerging business opportunities and market segments.

## Preferred Industry Experience

• LED Lighting

• Motion Sensors

• Occupancy Sensors

• Smart Lighting

• Electrical Products

• Building Automation

• Home Automation

• Energy Management Solutions

• Industrial Automation

• Switchgear & Electrical Components

• IoT Products

• Smart Infrastructure Solutions

## Required Skills

• Strong B2B Sales and Business Development experience.

• Excellent negotiation and closing skills.

• Experience in project sales and channel sales.

• Strong relationship management abilities.

• Understanding of lighting, sensors, automation, or electrical products.

• Ability to conduct technical and commercial discussions with customers.

• Strong presentation and communication skills.

• CRM and sales reporting knowledge.

• Strategic thinking and problem-solving abilities.

• Self-motivated and target-driven approach.

## Key Customer Segments

• Warehouses & Logistics Parks

• Manufacturing Plants

• Commercial Buildings

• Corporate Offices

• Hospitals

• Hotels

• Educational Institutions

• Government & Public Sector Projects

• Retail Chains

• Infrastructure Projects

• Real Estate Developers

## Experience

• 2–10 years of experience in B2B Sales, Project Sales, or Business Development.

• Proven track record of achieving sales targets and driving business growth.

• Experience in Smart Lighting, Sensors, Electrical Products, Automation, or Building Technology industries will be highly preferred.

## Desired Candidate Profile

• Strong network within the lighting, electrical, automation, or infrastructure industry.

• Excellent customer relationship management skills.

• Commercially focused with strong business acumen.

• Ability to manage large accounts and complex sales cycles.

• Proactive, self-driven, and result-oriented.

• Willingness to travel extensively for customer meetings and business development activities.

• Strong leadership and team collaboration skills.

• It is a Full Time Sales / Business Development job for candidates with 1 - 4 years of experience.