Department: Sales
Reporting To: General Manager / Dealer Principal
Job Summary:
The Sales Manager at a Car Showroom is responsible for overseeing the entire sales operation, leading a team of Relationship Managers (sales executives), ensuring exceptional customer experience, achieving monthly sales targets, and maintaining brand standards as per Maruti Suzuki's guidelines.
Key Responsibilities:
• Team Leadership: Lead, train, and motivate the sales team to achieve individual and collective targets.
• Allocate daily tasks and monitor performance.
• Conduct regular performance reviews and provide feedback.
• Sales & Target Achievement: Plan and implement monthly and quarterly sales targets.
• Develop strategies to increase showroom footfall and conversion rates.
• Track market trends and competitor activity.
• Customer Relationship Management: Ensure a premium and personalized customer experience.
• Resolve customer complaints or escalations swiftly and effectively.
• Promote customer retention and referral programs.
• Inventory & Product Management: Coordinate with inventory and procurement teams to ensure availability of fast-moving models
• Collaborate with the manufacturer’s backend for stock and promotional support.
5. Marketing & Promotions: Execute local marketing initiatives and tie-ups.
• Organize test-drive campaigns, events, and roadshows.
6. Reporting & Documentation: Maintain daily sales reports, forecast analysis, and MIS.
• Ensure proper documentation for vehicle sales, finance, and insurance.
Qualifications & Skills:
• Bachelor's degree in Business, Marketing, or a related field (MBA preferred).
• 5–8 years of sales experience, preferably in the automobile or retail sector.
• Excellent communication and interpersonal skills.
• Strong leadership and team management capabilities.
• Good understanding of automotive finance and insurance processes.
Key Competencies:
• Customer-centric approach
• Target-driven mindset
• Problem-solving abilities
• Familiarity with CRM and DMS (Dealer Management Systems)
• High emotional intelligence (EQ)