A Floor Sales Executive helps customers choose suitable furniture, converts enquiries into sales, and coordinates with the store team to ensure a smooth purchase and delivery experience.
Key responsibilities
Welcome and understand customers: Greet walk-in customers and identify their furniture needs, budget, room dimensions, style preferences, and purchase timeline.
Present suitable products: Explain product features, materials, dimensions, comfort, care requirements, warranty terms, and available options accurately.
Provide buying guidance: Help customers compare products and select furniture that suits their space and requirements. Recommend complementary products where relevant.
Achieve sales targets: Work toward assigned sales, conversion, and average bill value targets while maintaining customer trust.
Prepare quotations and close sales: Explain approved prices, offers, payment options, and delivery charges clearly. Confirm product details before processing an order.
Capture enquiries and follow up: Record customer details, product interests, quotations, reasons for not purchasing, and agreed follow-up dates. Follow up professionally through approved channels.
Coordinate orders and delivery: Verify availability and communicate realistic delivery timelines. Coordinate with billing, warehouse, delivery, and installation teams, keeping customers informed.
Support after-sales service: Listen to customer concerns, record complaints, and coordinate with the responsible team until resolution.
Maintain showroom standards: Keep assigned displays clean, correctly priced, and well presented. Report damaged products, missing labels, and display issues.
Follow store processes: Maintain accurate records, attend product training and daily briefings, and follow company policies on discounts, payments, and customer information.
Key performance measures
Sales target achievement, enquiry-to-sale conversion, average bill value, follow-up completion, order accuracy, customer satisfaction, and showroom readiness.
Skills required
Clear communication, active listening, product knowledge, consultative selling, negotiation within approved limits, teamwork, and ownership of customer commitments.