Job description: Outlines the role of guiding buyers through vehicle selection, test drives, and financing
Customer Engagement: Greet showroom walk-ins or online leads, identify budget/needs, and recommend matching vehicle models or variants.
Demonstrations & Test Drives: Explain vehicle features, safety specs, and warranties, then oversee test drives.
Negotiation & Pricing: Compute sales prices including taxes, trade-in values, and manager-approved discounts.
Financing & Paperwork: Coordinate auto loans, insurance, vehicle exchange, booking forms, and registration documentation.
Follow-Up: Maintain CRM records, follow up on pending leads, and check in after delivery for satisfaction and referrals.