The Assistant Manager plays a key role in managing daily branch operations, achieving business targets, ensuring customer satisfaction, and maintaining compliance with banking regulations. The role involves sales, relationship management, and operational responsibilities to contribute to the overall growth and profitability of the bank.
Key Responsibilities
Business Development & Sales
Achieve branch sales targets for CASA (Current Account & Savings Account), deposits, loans, insurance, and other banking products.
Cross-sell financial products to existing and new customers.
Acquire new customers through market visits, referrals, and leads.
Customer Relationship Management
Provide high-quality customer service and resolve customer queries effectively.
Build long-term relationships with high-value customers.
Handle escalations and ensure customer satisfaction.
Branch Operations
Supervise and monitor day-to-day branch operations.
Ensure compliance with bank policies, RBI guidelines, and audit standards.
Manage cash, security, and transaction monitoring.
Team Management
Support the Branch Manager in guiding, motivating, and training staff.
Monitor performance of sales officers and relationship managers.
Compliance & Risk Management
Adhere to KYC/AML guidelines and regulatory requirements.
Ensure accurate documentation and reporting.
Minimize operational risks and frauds.
Skills & Competencies
Strong sales and target-orientation.
Excellent communication & interpersonal skills.
Knowledge of banking products & services.
Customer-centric approach with problem-solving ability.
Leadership and team management skills.
Qualifications & Experience
Graduate / Postgraduate (preferably in Commerce, Finance, or Business Administration).
1–4 years of experience in banking / financial services / sales preferred.
Freshers with strong aptitude and communication skills may also be considered (for entry-level Assistant Manager).