Key Work & Responsibilities
Social Media Marketing
Manage Instagram, Facebook, YouTube, LinkedIn, etc.
Create posts, reels, stories, and campaigns.
Plan and maintain a content calendar.
Paid Advertising
Run Meta (Facebook & Instagram) Ads.
Run Google Ads.
Create campaigns for leads, awareness, traffic, and conversions.
SEO
Keyword research.
On-page and off-page SEO.
Improve website Google rankings.
Create SEO-friendly content, titles, descriptions, and blogs.
Google Business Profile
Manage Google Business Profile.
Create regular posts and updates.
Improve local SEO and rankings.
Manage reviews and responses.
Lead Generation
Generate leads through Meta Ads, Google Ads, website, WhatsApp, and social media.
Track incoming leads.
Follow up with potential customers.
Improve lead-to-customer conversion.