SEO Executive

Job Description

The SEO Executive is responsible for optimizing client’s online presence in order to improve their search engine rankings and drive organic traffic to their website. The role requires in-depth knowledge of search engine algorithms to managing all SEO activities such as keyword research, content strategy, link building etc.

Roles & Responsibilities:

• Implement on page and off page SEO strategies to achieve higher visibility on major search engines.

• Conduct comprehnsive keyword research to identify high-performing search terms and phrases

• Creating high-quality backlinks and identify new backlink opportunities to increase website traffic by conducting a competitor backlink analysis

• Perform SEO technical audits to identify URL architecture, page errors, content, navigational issues, and other factors that impact the technical performance of a website and resolve the issues

• Implement local SEO strategies to improve our visibility in specific geographic areas.

• Monitor and evaluate search performance on various metrics like website traffic, keyword ranking,user behaviour.& engagements and other technical parameters,

• Reach out to bloggers/publishers to publish content on their platforms and acquire high-quality backlinks.

• Work closely with the other team members on project development, timelines, and results to meet client goal

• Stay up-to-date with search engine algorithm updates and latest SEO trends.

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Skills & Requirements:

• Excellent knowledge of search engine algorithms and ranking factors to increase organic traffic and improving SERPs.

• Familiarity with SEO tools such as Google Analytics & Google Webmaster Tools, Ahref, SEO Moz, SemRush, WebTrends and other relevant SEO reporting tools

• Strong analytical and problem-solving skills.

• Working knowledge of HTML and CSS, and JavaScript development and constraints.

• It is a Full Time Marketing job for candidates with 1 - 3 years of experience.