Job Summary
We are looking for a creative and results-driven Digital Marketing Executive to develop and execute online marketing campaigns that increase brand awareness, website traffic, leads, and customer engagement.
Key Responsibilities
Develop and implement digital marketing strategies across multiple channels.
Manage social media platforms, including content planning and posting.
Plan and execute SEO, SEM, Google Ads, and social media advertising campaigns.
Conduct keyword research and optimize website content for search engines.
Create and manage email marketing campaigns.
Monitor website traffic, campaign performance, and conversion metrics.
Prepare regular reports using tools such as Google Analytics and Google Search Console.
Coordinate with content, design, and sales teams to support marketing objectives.
Research market trends, competitors, and customer behavior.
Continuously test and optimize campaigns to improve performance.
Required Skills
Knowledge of SEO, SEM, social media marketing, and paid advertising.
Familiarity with Google Ads, Google Analytics, and Search Console.
Good content writing and communication skills.
Basic understanding of marketing analytics and KPIs.
Ability to manage multiple campaigns and deadlines.
Creative thinking and strong attention to detail.