Marketing Manager

An Offline Marketing Manager oversees traditional marketing activities to boost brand awareness and drive sales. This role involves developing and executing offline marketing strategies, managing campaigns, and collaborating with various teams and external partners. The manager also tracks campaign performance and ensures alignment with overall marketing goals. 

Here's a more detailed breakdown:

Key Responsibilities:

• Strategic Planning:

  Develop and implement offline marketing strategies aligned with overall business objectives, including market research, target audience identification, and competitive analysis. 

• Campaign Management:

  Plan, execute, and manage offline marketing campaigns such as events, promotions, print advertising, and direct mail. 

• Budget Management:

  Manage the offline marketing budget, ensuring efficient allocation of resources and cost-effectiveness of campaigns. 

• Team Leadership:

  May lead a team of marketing specialists, providing guidance, training, and performance management. 

• Collaboration:

  Work closely with internal teams (sales, product, etc.) and external agencies/vendors to ensure seamless campaign execution and brand consistency. 

• Performance Monitoring:

  Track and analyze campaign performance, providing regular reports on key metrics like brand awareness, customer engagement, and ROI. 

• Vendor Management:

  Manage relationships with vendors for materials, events, and other offline marketing needs. 

• Compliance:

  Ensure all offline marketing activities comply with relevant regulations and company policies. 

Skills Required:

• Communication and Interpersonal Skills: Strong communication, negotiation, and persuasion skills are essential for collaborating with various stakeholders. 

• Project Management: Ability to plan, organize, and execute marketing campaigns effectively, managing timelines and budgets. 

• Analytical Skills: Ability to analyze campaign data, identify trends, and make data-driven decisions. 

• Creative Thinking: Ability to develop innovative and impactful offline marketing ideas. 

• Industry Knowledge: Understanding of offline marketing trends and best practices, especially in the relevant industry. 

• Leadership Skills (for managerial roles): Ability to lead and motivate a team, provide guidance, and manage performance. 

• Budget Management Skills: Ability to manage and track marketing budgets effectively. 

• It is a Full Time Marketing job for candidates with 3 - 5 years of experience.

More about this Marketing Manager job

1. What is the eligibility criteria to apply for this Marketing Manager job?
   Ans: The candidate should be Graduate and above and above with 3 - 5 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹40000 - ₹40000 per month that depends on your interview. It's a Full Time job in Delhi.
3. How many working days are there for this Marketing Manager job?
   Ans: This Marketing Manager job will have 6 working days.
4. Are there any charges applicable while applying or joining this Marketing Manager job?
   Ans: No, there is no fee applicable for applying this Marketing Manager job and during the employment with the company, i.e., SMART BOOKS PUBLISHERS AND DISTRIBUTORS.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Marketing Manager role?
   Ans: There is an immediate opening of 5 Marketing Manager at SMART BOOKS PUBLISHERS AND DISTRIBUTORS
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Marketing job.
8. What are the timings of this Marketing Manager job?
   Ans: This Marketing Manager job has 09:00 AM - 06:00 PM timing.