Marketing Manager

A B2B Marketing Executive is responsible for creating and executing marketing strategies that target other businesses, build strong client relationships, and support the company’s sales team in generating qualified leads.

Key Responsibilities

• Develop and implement B2B marketing strategies aligned with business goals.

• Plan and execute digital marketing campaigns (LinkedIn, email marketing, SEO, paid ads).

• Create high-quality content such as case studies, whitepapers, presentations, newsletters, and blogs.

• Generate qualified leads through targeted campaigns and marketing automation tools.

• Conduct market research to identify trends, competitor analysis, and customer insights.

• Collaborate with the sales team to support lead nurturing and conversion.

• Manage CRM tools (HubSpot, Salesforce, Zoho, etc.) for accurate tracking and reporting.

• Organize webinars, industry events, and product demos to promote the company.

• Monitor campaign performance and provide data-driven reports.

• Maintain strong brand visibility across professional B2B platforms.

Key Skills Required

• Strong understanding of B2B marketing and sales funnels

• Experience with digital marketing, email automation, and content creation

• Excellent communication and presentation skills

• Knowledge of CRM, analytics tools, and marketing automation platforms

• Ability to interpret data and optimize campaigns

• Strategic thinking and problem-solving abilities

Qualifications

• Bachelor’s degree in Marketing, Business, Communication, or related field

• 1–5 years of experience in B2B marketing (depending on role seniority)

• Certifications in digital marketing (Google, HubSpot, LinkedIn) are a plus

Role Goals

• Increase brand awareness in target markets

• Generate high-quality B2B leads

• Support sales growth through strategic marketing efforts

• Strengthen long-term relationships with business clients

• It is a Full Time Marketing job for candidates with 3 - 6+ years Experience.

More about this Marketing Manager job

1. What is the eligibility criteria to apply for this Marketing Manager job?
   Ans: The candidate should be Graduate and above and above with 3 - 6+ years Experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹15000 - ₹40000 per month + Incentives that depends on your interview. It's a Full Time job in Varanasi.
3. How many working days are there for this Marketing Manager job?
   Ans: This Marketing Manager job will have 6 working days.
4. Are there any charges applicable while applying or joining this Marketing Manager job?
   Ans: No, there is no fee applicable for applying this Marketing Manager job and during the employment with the company, i.e., Recruitment Advisory Line.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Marketing Manager role?
   Ans: There is an immediate opening of 1 Marketing Manager at Recruitment Advisory Line
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Marketing job.
8. What are the timings of this Marketing Manager job?
   Ans: This Marketing Manager job has 10:00 AM - 07:00 PM timing.