MARKETING MANAGER (EXPORT)
The Export Marketing Manager leads strategic marketing initiatives across international markets to expand the company’s global footprint. This role involves market research, campaign planning, distributor coordination, and compliance oversight to drive export sales and brand visibility.
🎯 Key Responsibilities
- Develop and execute marketing strategies tailored to target export regions
- Identify new market opportunities through competitive and consumer analysis
- Market Research & Analysis
- Conduct in-depth research on international market trends, pricing, and consumer behavior
- Analyze sales performance and adapt strategies accordingly
- Campaign & Promotion Management
- Design region-specific promotional campaigns and product launches
- Coordinate with creative teams for multilingual marketing assets
- Client & Distributor Engagement
- Build and maintain relationships with overseas clients, agents, and distributors
- Negotiate contracts and ensure alignment with business goals
- Regulatory Compliance
- Ensure adherence to international trade laws, export documentation, and customs regulations
- Liaise with legal and logistics teams for smooth cross-border operations
- Budget & Performance Oversight
- Prepare and manage export marketing budgets
- Track ROI and report KPIs to senior management
🧠 Required Skills & Qualifications
- Preference shall be given to candidates having Bachelor’s degree in Marketing, International Business, or related field
- 5+ years of experience in export marketing or international sales
- Excellent communication, negotiation, and cross-cultural collaboration skills