Position: Marketing Manager
Industry : Automobile
Location: Nagpur
Job Description:
Execute integrated marketing plans in alignment with brand positioning, market priorities, and business targets to drive customer engagement and lead generation.
Manage end-to-end execution of marketing campaigns—across media, digital, events, and Franchise Partner activation ensuring timely, CI-compliant delivery with strong on-ground impact.
Leverage customer and market insights to fine-tune campaign rollouts, improve relevance of messaging, and elevate local customer experience.
Coordinate with cross-functional teams and agencies to ensure smooth implementation, stakeholder alignment, and efficient marketing operations.
Work closely with Sales and Franchise Partner teams to align marketing activities with sales targets, drive showroom traffic, and support lead conversion.
Track campaign performance and spending, using dashboards and regular reviews to evaluate ROI and optimize future initiatives.
Qualification Requirement: Bachelor’s degree required; MBA/PG in Marketing preferred.
Experience: Minimum 4 Years of Work Experience in Marketing / Sales preferably in
automobile involving preparation and implementation of marketing campaigns and on-site
implementation of planned events.
Skillset Requirement:
Problem solving
Campaign Management
Strategizing
Articulation
Premium Customer experience
Planning and execution
Area of Work:
Responsible for executing MBIL marketing strategies aligned with sales targets and brand guidelines.
Drive dealership marketing activities, enquiry generation, product launches, and ensure strict CI/CD compliance.
Lead high-quality events to enhance brand presence, maximize lead conversion, and strengthen customer engagement.
Oversee customer experience across touchpoints, coordinate with internal teams, and continuously improve service quality based on customer satisfaction insights.