Develop and execute sales and marketing strategies for lubricants and coolants.
Appoint and manage area-wise distributors and channel partners to expand the dealer network.
Identify new business opportunities and increase market penetration in assigned territories.
Build and maintain strong relationships with distributors, dealers, workshops, transporters, and industrial customers.
Handle customer inquiries professionally and provide effective product solutions.
Negotiate commercial terms, close sales, and achieve business growth targets.
Coordinate with internal teams to ensure timely order processing, delivery, and after-sales support.
Monitor market trends, competitor activities, and customer feedback to improve sales performance.