ey Responsibilities
Campaign Management: Developing, launching, and managing marketing campaigns (email, social media, SEO, traditional ads) to support company goals.
Content Creation: Writing, editing, and producing engaging content (blogs, videos, ads) for diverse platforms.
Market Research & Data Analysis
:
Analyzing market trends, competitor activity, and customer behavior to refine strategies
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Brand & Relationship Management: Maintaining brand consistency and building relationships with stakeholders, customers, and agencies.
Performance Reporting: Monitoring key performance indicators (KPIs) and reporting ROI to management.
Required Skills and Qualifications
Technical Skills: Proficiency in SEO/SEM, Google Analytics, CRM software (e.g., Salesforce, HubSpot), and social media platforms.
Communication: Excellent written and verbal communication skills for copywriting and content creation.
Analytical Thinking: Ability to interpret data to make informed marketing decisions.
Project Management: Strong organizational skills to manage multiple projects, timelines, and budgets.
Education: Typically a Bachelor’s degree in Marketing, Communications, or Business.