Marketing Field Executive

Job Title: Marketing BTL Executive

Location: Chennai

Role Overview:

The Marketing BTL (Below-The-Line) Executive is responsible for executing and managing ground-level marketing activities that drive brand visibility, generate leads, and support store-level growth. This role involves close coordination with the field, sales, and operations teams to ensure the effective rollout of local marketing initiatives.

Key Responsibilities:

1. Plan and execute BTL campaigns such as leaflet distribution, canopy setups, van activations, and other on-ground promotions.

2. Conduct in-store and field-based promotional activities to boost customer engagement.

3. Monitor and track campaign performance through photos, footfall data, and customer feedback.

4. Assist in branding activities for new store openings (NSO) and support launch-related execution.

5. Coordinate with sales and operations teams to increase store walk-ins and local visibility.

Required Skills:

1. Fluency in the local language (Tamil) and basic communication skills in English.

2. Strong coordination skills and hands-on experience in field execution.

3. Ability to solve problems independently and handle on-ground challenges.

4. Basic reporting skills – preparing simple reports with photos and data insights

• It is a Full Time Marketing job for candidates with 1 - 4 years of experience.

More about this Marketing Field Executive job

1. What is the eligibility criteria to apply for this Marketing Field Executive job?
   Ans: The candidate should be All Education levels and above with 1 - 4 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹20000 - ₹25000 per month that depends on your interview. It's a Full Time job in Chennai.
3. How many working days are there for this Marketing Field Executive job?
   Ans: This Marketing Field Executive job will have 6 working days.
4. Are there any charges applicable while applying or joining this Marketing Field Executive job?
   Ans: No, there is no fee applicable for applying this Marketing Field Executive job and during the employment with the company, i.e., People2pay Management India Private Limited.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Marketing Field Executive role?
   Ans: There is an immediate opening of 99 Marketing Field Executive at People2pay Management India Private Limited
7. Who can apply for this job?
   Ans: Only Male candidates can apply for this Marketing job.
8. What are the timings of this Marketing Field Executive job?
   Ans: This Marketing Field Executive job has 09:00 AM - 06:00 PM timing.