Marketing Executive

Key Responsibilities

• B2B & OEM Lead Generation: Identify and approach domestic and international importers, distributors, wholesalers, plumbing contractors, and OEM buyers via cold calling, email campaigns, and trade portals.

• Technical Collateral Management: Coordinate the creation of technical product catalogues, dimensional data sheets, and product presentations detailing thread types (BSP, NPT), brass grades (e.g., CW614N, CW617N), and manufacturing methods (forging, casting, precision machining).

• International Export Marketing: Handle foreign inquiries, prepare detailed proforma invoices and pricing quotations, and coordinate with shipping and production teams to match international trade compliance.

• Trade Show Coordination: Plan, setup, and represent the manufacturing unit at major plumbing, hardware, and industrial exhibitions (e.g., BIG 5, ISH, domestic building material expos).

• Digital Presence & SEO: Manage the company's online listings on B2B directories (like Alibaba or IndiaMART), maintain LinkedIn marketing campaigns, and ensure the product website highlights factory capabilities and quality certifications (like ISO).

• Market Pricing Intelligence: Monitor global fluctuations in raw brass and scrap metal prices (copper and zinc indices) to assist management in adjusting product rate lists and credit terms.

Requirements & Technical Specifications

• Education: Graduate degree in any stream.

• Domain Knowledge: Foundational understanding of metal manufacturing techniques (casting, hot forging, extrusion) and standard fitting types (elbows, tees, nipples, union joints, bushes).

• Software Skills: Proficiency with CRM tracking software, MS Excel for quotation sheets, and basic online B2B marketing tools.

Communication: Exceptional verbal and written English communication skills for professional client onboarding and negotiation.

• It is a Full Time Marketing job for candidates with 1 - 2 years of experience.