Marketing Executive
Job Summary:
We are looking for a proactive Marketing Executive to develop and implement marketing strategies, manage digital campaigns, and support lead generation. The ideal candidate should be creative, analytical, and focused on driving brand growth and business success.
Key Responsibilities:
· Developing and implementing marketing strategies to achieve organizational goals.
· Conducting market research to identify new opportunities.
· Creating and managing digital marketing campaigns across various platforms.
· Collaborating with the sales team to generate leads and drive sales.
· Managing and updating company websites and social media profiles.
· Analyzing data and metrics to evaluate campaign performance.
· Writing and producing marketing content such as blog posts, newsletters, etc.
· Organizing promotional events or initiatives to increase brand awareness.
· Working closely with external agencies or vendors for marketing activities.
· Tracking budgets and ensuring cost-effectiveness of marketing efforts.
Requirements:
· Bachelor's degree in Marketing or related field.
· Strong understanding of digital marketing tools and techniques.
· Excellent communication and interpersonal skills.
· Ability to multitask and work in a fast-paced environment.
· Analytical skills to interpret data and make strategic decisions.
· Familiarity with marketing software and platforms (CRM, Google Analytics, etc.).
· Creative thinking and problem-solving abilities.