Profile – Marketing Operations Executive
Company – Prime Pathway
Website – https://primepathway.in/
Immediate joiners( Female candidates preferred )
Job Summary:
We are looking for a proactive and result-oriented Marketing Operations Executive who will be responsible for managing daily lead generation activities and supporting overall marketing operations. The candidate will work closely with the sales team to ensure smooth lead flow, proper follow-ups, and effective coordination between marketing and sales functions.
Key Responsibilities:
• Generate and manage daily leads through various marketing channels.
• Monitor and track lead generation performance on a regular basis.
• Coordinate with the sales team regarding lead allocation and follow-ups.
• Ensure proper maintenance and updating of lead data in CRM or internal systems.
• Support marketing campaigns and promotional activities.
• Analyse marketing efforts and suggest improvements to increase lead generation.
• Maintain regular communication with the sales team to understand lead quality and conversion updates.
• Assist in executing marketing strategies and operational tasks as assigned.
• Strong organizational and multitasking abilities.
• Proficiency in MS Office and familiarity with CRM tools is an added advantage