Marketing Executive

1. Lead Identification & Sourcing:

   • Researching and segmenting target markets, industries, and ideal customer profiles .

   • Identifying potential leads through various channels like industry directories, professional networking sites , and market intelligence tools.

2. Campaign Execution (Inbound & Outbound):

   • Developing and executing outbound campaigns (e.g., cold emailing, direct outreach, targeted social media messaging).

   • Managing inbound lead sources (e.g., website forms, content downloads, live chat).

3. Content and Collateral:

   • Working with the content team to create lead magnets (e.g., white papers, webinars, case studies) that attract prospects.

   • Developing persuasive scripts, email sequences, and outreach templates.

4. Lead Nurturing & Qualification:

   • Nurturing cold or unqualified leads through automated workflows (email marketing).

   • Qualifying leads based on established criteria (often using the BANT framework: Budget, Authority, Need, Timeframe).

5. Technology and CRM Management:

   • Maintaining and updating the Customer Relationship Management (CRM) system with accurate lead data.

   • Utilizing marketing automation tools for tracking and scoring leads.

🧠 Necessary Skills

• Communication & Persuasion: Excellent written and verbal communication skills for effective outreach.

• Data Analysis: Ability to analyze campaign performance and lead quality data to optimize strategies.

• It is a Full Time Marketing job for candidates with 1 - 5 years of experience.

More about this Marketing Executive job

1. What is the eligibility criteria to apply for this Marketing Executive job?
   Ans: The candidate should be Graduate and above and above with 1 - 5 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹20000 - ₹40000 per month that depends on your interview. It's a Full Time job in Kochi.
3. How many working days are there for this Marketing Executive job?
   Ans: This Marketing Executive job will have 6 working days.
4. Are there any charges applicable while applying or joining this Marketing Executive job?
   Ans: No, there is no fee applicable for applying this Marketing Executive job and during the employment with the company, i.e., Plumeria Holidays.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Marketing Executive role?
   Ans: There is an immediate opening of 1 Marketing Executive at Plumeria Holidays
7. Who can apply for this job?
   Ans: Only Male candidates can apply for this Marketing job.
8. What are the timings of this Marketing Executive job?
   Ans: This Marketing Executive job has 09:00 AM - 06:00 PM timing.