Marketing Executive

Job Purpose:

We are seeking a dynamic and result-oriented Market Research & Customer Coordination Assistant Manager to support customer acquisition, business growth, and revenue generation. The ideal candidate will be responsible for market research, customer relationship management, lead generation, database management, and coordination with internal teams to ensure smooth business operations.

Key Responsibilities

Market Research & Lead Generation

• Conduct B2B market research to identify potential clients and business opportunities.

• Generate new leads by targeting prospective customers and building a strong sales funnel.

• Develop and implement strategic sales initiatives to expand the company’s client network and market presence.

• Analyze customer and market trends to support business development activities.

Customer Relationship Management

• Maintain, develop, and ensure the accuracy and integrity of the customer database.

• Serve as the primary point of contact for customer database management and marketing data systems.

• Build and maintain strong relationships with customers to understand and address their evolving business needs.

• Ensure high levels of customer satisfaction through effective communication and support.

Coordination & Communication

• Handle customer calls and emails efficiently or route them to the concerned department with proper information.

• Coordinate with buyers, the marketing team, PPC department, and internal teams regarding order closing dates and related updates.

• Develop and maintain effective working relationships with office staff and operational personnel.

Sales & Business Support

• Assist in achieving divisional and individual sales targets in alignment with company sales policies and strategies.

• Support staff in effectively utilizing CRM and database systems for business operations.

• Contribute to team goals by completing assigned tasks and supporting overall business objectives.

Required Skills & Qualifications

Experience

• Minimum 1+ years of experience in B2B Market Research or Customer Coordination.

Technical Skills

• Familiarity with CRM software and database management systems.

• Strong working knowledge of:

  • MS Word

  • MS Excel

  • MS PowerPoint

  • MS Outlook

Core Competencies

• Excellent verbal and written communication skills.

• Strong customer relationship management skills.

• Good decision-making and problem-solving abilities.

• Strong understanding of customer behavior, market dynamics, and business requirements.

• Ability to develop and execute effective marketing and sales strategies.

• Process-oriented mindset with analytical thinking capabilities.

Desired Skills

• Presentation Skills

• Analytical Thinking

• Leadership Abilities

• Planning & Organizing

• Coaching & Mentoring

• Active Listening & Responsiveness

• Proactive Approach

• Concise & Effective Communication

• Technology-driven Productivity Enhancement

Preferred Candidate Profile

• Highly organized and detail-oriented professional.

• Self-motivated with a proactive approach to business development.

• Strong interpersonal and relationship-building skills.

• Committed to continuous learning and professional development through workshops, training, and reading.

• It is a Full Time Marketing job for candidates with 1 - 3 years of experience.