We are looking for a dynamic and enthusiastic Marketing Co-ordinator to promote our courses, build our brand presence, and increase enrolments through offline marketing strategies.
Key Responsibilities:
Develop, implement and monitor marketing strategies to promote IHIRM’s vocational training programs.
Conduct field visits to colleges, hospitals, insurance companies and career fairs to generate leads.
Monitor enquiries and follow up with prospective candidates to ensure conversion.
Coordinate with the academic and admission teams for promotional activities and events.
Monitor and report on the effectiveness of marketing campaigns.
Build partnerships with placement agencies, influencers, and community leaders.
Required Skills & Qualifications:
BBA/B.Com/MBA/M.Com in Marketing or a related field.
0–1 years of experience in marketing, preferably in the education or training sector.
Experience in handling and monitoring teams and responsible for target completion.
Excellent communication and interpersonal skills.
Strong knowledge of digital marketing tools (Google Ads, Meta Ads, SEO).
Self-motivated, target-driven, and able to work independently.
Proficiency in MS Office and marketing software (e.g., Canva, Mailchimp).
Experience in promoting vocational, IT, Risk management or healthcare related courses preferrable. Freshers ready for Field Marketing welcome.