Brand and Partnerships Manager

Manager - Brand & Partnerships - SCO Key Responsibilities: -Event Marketing & Lead Generation - Develop and maintain the annual events calendar, identifying relevant industry events, conferences, and partnership opportunities. - Coordinate with commercial teams to drive participation and ensure effective representation at events. - Support event execution, including logistics, marketing deliverables, sponsorship commitments, and stakeholder coordination. - Drive lead generation activities through events and ensure leads are captured, tracked, and followed up appropriately. - Manage post-event leads reporting and ROI tracking. Digital Marketing Campaign Management - Coordinate the execution of digital marketing campaigns across relevant channels. - Work closely with external agencies and internal stakeholders to deliver campaigns on time and within budget. - Track campaign performance and develop reports using agreed marketing metrics and KPIs. Commercial Team Marketing Support - Partner with commercial teams to understand marketing requirements and provide timely support. - Coordinate the development of marketing collateral, including brochures, presentations, videos, case studies, and other sales enablement materials. - Ensure marketing resources are aligned with business objectives and customer engagement needs. Customer Engagement & Events - Plan and manage customer-focused events and engagement initiatives. - Ensure a high-quality customer experience and strong stakeholder engagement throughout all activities. Global Campaign & CRM Coordination - Collaborate with global marketing teams to support the regional leads management from the global campaigns. - Work closely with CRM and commercial teams to ensure leads tagging, lead management, and reporting throughout the lead generation lifecycle. - Monitor lead conversions and provide regular updates to stakeholders. Reporting & Stakeholder Management - Develop and maintain marketing performance reports and manage dashboards. - Coordinate with internal stakeholders to gather requirements, track deliverables, and ensure successful execution of marketing initiatives. Qualifications & Experience - Experience in marketing coordination, campaign execution and event management - Strong project management and stakeholder management skills. - Experience working with agencies, CRM platforms, and digital marketing campaigns is preferred. - Strong communication and reporting skills. - Minimum 8 years' of work experience. Experience Level Mid Level