Assistant Manager

35,000 - 40,000 /month

Rajarathnam Construction Private Limited

Ayanavaram, Chennai

3 - 4 years Experience in Marketing

1 Opening

Full Time

Skills Required

B2B Marketing

Brand Marketing

SEO

Job Highlights

Graduate and above

All genders

09:30 AM - 06:30 PM | 6 days working

Job Description

We are looking for a dynamic and results-oriented Assistant Manager / Manager – Digital Marketing to drive the company's digital marketing initiatives and strengthen its online presence. The ideal candidate will have 3–4 years of experience in planning, executing, and optimizing digital marketing campaigns, with a strong focus on lead generation, brand awareness, and campaign performance. Experience in the construction or real estate industry will be an added advantage.

Key Responsibilities

Develop and execute digital marketing strategies aligned with the company's business and sales objectives.
Plan, manage, and optimize campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, YouTube, and other digital platforms.
Drive lead generation campaigns for residential, commercial, and infrastructure projects.
Manage the company's website, ensuring content is up to date, SEO-friendly, and optimized for user experience and lead conversion.
Oversee SEO, SEM, social media marketing, email marketing, and content marketing initiatives.
Monitor campaign performance using Google Analytics (GA4), Meta Business Suite, and other analytics tools, and recommend improvements based on data.
Work closely with the sales and business development teams to ensure timely follow-up and conversion of digital leads.
Prepare weekly and monthly reports on website traffic, campaign performance, lead generation, and return on investment (ROI).
Manage digital marketing budgets effectively and ensure maximum campaign performance within allocated resources.
Stay updated with the latest digital marketing trends, technologies, and industry best practices.

Requirements

Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
3–4 years of experience in digital marketing, preferably in the construction, real estate, or infrastructure sector.
Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads, SEO, SEM, social media marketing, and email marketing.
Hands-on experience with Google Analytics (GA4), Google Search Console, Google Tag Manager, and Meta Business Suite.
Familiarity with CRM systems and lead management processes.
Excellent communication, analytical, and project management skills.
Ability to manage multiple campaigns simultaneously and meet deadlines.

Preferred Skills

Experience in performance marketing and lead generation campaigns.
Knowledge of Canva, Adobe Creative Suite, or basic video editing tools.
Google Ads, Google Analytics, or Meta Blueprint certifications are an added advantage.
Strong problem-solving skills and a data-driven approach to decision-making.

Work Location: In person

Other Details

It is a Full Time Marketing job for candidates with 3 - 4 years of experience.

More about this Assistant Manager job

What skills and experience do you need for this Assistant Manager job?
Ans : To apply for this Assistant Manager job, candidates should have skills like Advertisement, B2B Marketing, Brand Marketing, SEO along with 3-4 years of experience.
What is the salary and job type for this role?
Ans : The salary for this Assistant Manager job ranges between ₹35,000-₹40,000 per month. This is a Full Time job.
What is the work schedule for this Assistant Manager job?
Ans : This Assistant Manager job has 6 days working days and timings from 09:30 AM - 06:30 PM.
Do you need to visit the office for this job?
Ans : Yes, candidates need to visit the office and work from the location in Ayanavaram, Chennai.
How many vacancies are there for this Assistant Manager job?
Ans : There is 1 vacancy for this Assistant Manager role.
Is this job open for all genders?
Ans : Yes, this Assistant Manager job is open for both male and female candidates.
What are the key responsibilities of this Assistant Manager job?
Ans : As a Assistant Manager, key responsibilities include skills like Advertisement, B2B Marketing, Brand Marketing, SEO. This role is part of Marketing category.
What is the job location for this position?
Ans : The job location for this Assistant Manager position is Ayanavaram, Chennai.
Who is the right fit for this Assistant Manager job?
Ans : A candidate having skills like Advertisement, B2B Marketing, Brand Marketing, SEO with 3-4 years of experience is the right fit for this Assistant Manager job.
What makes this Assistant Manager job a good opportunity?
Ans : This Assistant Manager job is a good opportunity as it offers a salary between ₹35,000-₹40,000 per month. This is a Full Time job and has 1 openings.