Role Overview As a Pre-Sales Executive, you are the first point of contact for our potential homeowners and investors. Your primary mission is to convert raw inquiries into high-quality site visits. You aren't just "making calls"—you are a consultant who understands a buyer's dreams and budget, guiding them toward the perfect property solution before handing them over to the direct sales closing team.
Lead Qualification: Respond to inbound inquiries (from property portals, social media, and website) to understand the buyer's "DNA"—budget, location preference, and timeline.
Pitching & Education: Conduct detailed telephonic presentations regarding project USPs, floor plans, pricing structures, and neighborhood infrastructure.
Site Visit Coordination: Persuasively invite qualified leads for site visits and coordinate with the on-site sales managers for a seamless handoff.
CRM Management: Meticulously track every interaction in the CRM, ensuring no lead goes "cold" through consistent, personalized follow-ups.
Market Intelligence: Stay updated on competitor projects and local real estate trends to handle objections effectively.
Communication: Exceptional verbal skills with a "smile in your voice." Ability to build instant rapport over the phone.
Persuasion: A proven track record of handling "I’m just looking" objections and turning them into "When can I see the property?"
Experience: 1–3 years in Real Estate Pre-Sales, Inside Sales, or High-Value Tele-Sales. (Freshers with high energy are welcome!)
Resilience: A thick skin and high motivation levels to hit daily calling and appointment targets.
Tech Comfort: Familiarity with CRM tools (like Salesforce, LeadSquared, or Sell.do) and MS Office.
Lead Response Time: How quickly you engage with a fresh inquiry.
Conversion Ratio: Percentage of leads turned into confirmed site visits.
Data Accuracy: Quality and detail of notes maintained in the CRM.