Customer Engagement: Serve as a primary contact, manage inquiries, complaints, feedback, and build strong relationships.
Strategy & Campaigns: Develop and execute customer retention, loyalty, and marketing strategies using CRM data.
Data Analysis: Analyze customer data (demographics, purchase history) to identify trends, patterns, and opportunities.
Cross-Functional Collaboration: Work with Sales, Marketing, and IT to align strategies and improve overall customer journey.
System Management: Oversee the CRM system, ensuring data accuracy and functionality to meet business needs.
Revenue Growth: Identify upsell/cross-sell opportunities and contribute to increasing customer lifetime value.