Channel Sales Executive

JOB DESCRIPTION

Position

Channel Sales Executive

Department

Sales & Business Development

Reporting To

Sales Manager / Business Head

Location

Nashik (Travel within assigned territory as required)

Job Summary

The Channel Sales Executive is responsible for expanding SAN Computek's business by developing and managing a strong network of channel partners, resellers, system integrators, corporate dealers, and distributors. The role focuses on achieving sales targets, identifying new business opportunities, maintaining excellent partner relationships, and promoting SAN Computek's complete portfolio of IT products and solutions.

Key Responsibilities

Business Development

• Identify and appoint new channel partners, dealers, and resellers.

• Develop new corporate and B2B customers through channel partners.

• Generate new business opportunities and achieve monthly and quarterly sales targets.

• Expand SAN Computek's market presence in assigned territories.

Channel Partner Management

• Build long-term relationships with channel partners.

• Conduct regular partner visits and business review meetings.

• Support partners in lead generation and opportunity conversion.

• Ensure partner satisfaction through timely support and coordination.

Product Sales

Promote and sell:

• Laptops & Desktops

• Printers & Scanners

• Servers & Storage

• Networking Products

• CCTV & Surveillance Solutions

• Software Licenses

• Accessories & Peripherals

• Enterprise IT Solutions

• Annual Maintenance Contracts (AMC)

Sales Activities

• Prepare quotations and commercial proposals.

• Negotiate pricing within company guidelines.

• Follow up on quotations until closure.

• Coordinate with technical and operations teams for successful order execution.

• Ensure timely collections from customers.

Market Intelligence

• Monitor competitor activities and pricing.

• Identify new market opportunities.

• Gather customer feedback and recommend improvements.

Reporting

• Maintain daily visit reports.

• Update CRM/sales pipeline regularly.

• Submit weekly and monthly sales reports.

• Maintain accurate forecasting of business opportunities.

Required Skills

• Excellent communication and presentation skills

• Strong negotiation and closing ability

• Relationship management

• Business development

• Territory management

• Customer handling

• MS Excel, Word & PowerPoint

• CRM software knowledge

• Teamwork and coordination

• Result-oriented approach

Preferred Experience

Candidates with experience selling products from brands such as Dell, HP, Lenovo, Asus, Acer, Canon, Epson, Brother, Microsoft, networking solutions, surveillance products, or enterprise IT infrastructure will be preferred.

Working Conditions

• Extensive field visits (70–80%)

• Travel within assigned territory

• Participation in exhibitions, dealer meets, and promotional activities as required.

Salary Structure

• Fixed Salary (As per experience)

• Attractive Performance Incentives

• Travel Allowance

• Mobile Reimbursement (As per company policy)

Expected Outcome

The Channel Sales Executive should consistently achieve assigned revenue targets while strengthening SAN Computek's channel network, increasing market share, developing long-term business relationships, and contributing to the company's overall growth through effective partner engagement and customer acquisition. This role typically emphasizes partner acquisition, reseller relationship management, pipeline tracking, and territory development in IT hardware businesses.

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