Sales Executive – Automobiles
Job Title: Sales Executive – Automobiles
Department: Sales
Reports To: Sales Manager / Branch Manager
Job Summary
We are seeking a dynamic and customer-oriented Sales Executive to promote and sell passenger vehicles while delivering an exceptional customer experience. The successful candidate will be responsible for generating leads, understanding customer requirements, conducting vehicle demonstrations, and achieving sales targets.
Key Responsibilities
Generate new sales opportunities through walk-in customers, referrals, digital inquiries, and corporate prospects.
Build and maintain strong relationships with individual and corporate customers.
Understand customer needs and recommend suitable vehicle models and financing options.
Conduct vehicle presentations, demonstrations, and test drives.
Prepare quotations and explain pricing, promotions, finance, insurance, and after-sales services.
Negotiate and close vehicle sales in line with company policies.
Coordinate with finance, insurance, registration, and delivery teams to ensure a smooth vehicle handover.
Maintain accurate customer records and sales activities using the CRM system.
Follow up with prospective customers to maximize conversion rates.
Achieve monthly, quarterly, and annual sales targets.
Stay updated on new vehicle models, features, competitor offerings, and market trends.
Participate in showroom events, exhibitions, roadshows, and promotional campaigns.
Deliver excellent customer service before, during, and after the sale.
Qualifications
Diploma or Bachelor's degree in Business Administration, Marketing, or a related field.
Fresh graduates with strong communication skills are encouraged to apply; prior sales experience is an advantage.
Experience
1–3 years of experience in automotive sales, retail sales, or customer service is preferred.
Experience in passenger vehicle sales is an added advantage.
Skills & Competencies
Excellent communication and interpersonal skills.
Strong sales and negotiation abilities.
Customer-focused with a professional appearance and attitude.
Good presentation and relationship-building skills.
Ability to work in a target-driven environment.
Basic computer skills and familiarity with CRM systems.
Valid driving licence (preferred).
Key Performance Indicators (KPIs)
Monthly vehicle sales targets achieved.
Lead conversion rate.
Customer satisfaction (CSI) score.
Repeat business and customer referrals.
Finance and insurance attachment rate.
CRM compliance and follow-up effectiveness.
Benefits
Competitive salary
Sales commissions and performance incentives
Training and professional development
Career growth opportunities
Medical and other company benefits
Equal Opportunity Statement:
We are an equal opportunity employer and welcome applications from qualified candidates regardless of gender, age, ethnicity, disability, or background. We encourage women to apply as part of our commitment to building a diverse and inclusive workforce.