A Business Development Associate (BDA) helps a company grow by finding new opportunities, generating leads, building client relationships, and supporting sales/marketing strategies through market research, outreach (cold calls/emails), and collaborating with internal teams to boost revenue and expand market presence. Key responsibilities include market analysis, prospecting, lead qualification, creating marketing materials, and coordinating with senior staff for strategy implementation.
Key Responsibilities
Prospecting & Lead Generation: Identify potential customers through research, networking, cold calling, and emails.
Market Research: Analyze market trends and customer needs to find new opportunities.
Strategy Support: Assist in developing and implementing sales, marketing, and growth plans.
Client Engagement: Build and maintain relationships with potential and existing clients.
Collaboration: Work with sales, marketing, and product teams to align efforts.
Reporting: Create reports and presentations on progress and market insights.