We are looking for an experienced SEO & Digital Marketing Executive who specializes in Amazon marketplace optimization. Your primary responsibility will be improving the ranking, visibility, and conversions of our product listings on Amazon India.
Key Responsibilities
• Perform complete ASIN SEO optimization (title, bullet points, description, hidden keywords).
• Improve product visibility through keyword research, competitor analysis, and search trends.
• Optimize product pages like this sample ASIN: B00S0C76GQ. https://www.amazon.in/dp/B00S0C76GQ
• Manage and monitor Amazon search rankings, page views, conversions, and keyword performance.
• Create and implement Amazon-focused digital marketing strategies to increase organic traffic and sales.
• Coordinate with design/content teams to create high-quality images, A+ content, and enhanced creatives.
• Track performance using SEO tools, analytics, and Amazon Seller/Vendor data.
• Develop continuous improvement plans for ASINs, based on algorithm updates.
Requirements
• Proven experience in Amazon SEO / ASIN optimization.
• Strong knowledge of keyword tools (Helium10, Jungle Scout, DataDive, etc.).
• Understanding of Amazon ranking factors and content guidelines.
• Good skills in digital marketing, competitor tracking, and data analysis.
• Ability to deliver measurable results.
Bonus Skills
• Experience in Amazon PPC will be an added advantage.
• Knowledge of A+ Content and EBC development.