Develop and implement comprehensive marketing strategies to achieve business objectives
Plan, execute, and monitor marketing campaigns across digital, print, and offline channels
Manage brand positioning, visibility, and consistency across all marketing materials
Conduct market research to identify customer needs, trends, and competitor activities
Prepare and manage the marketing budget; track ROI and campaign performance
Oversee digital marketing activities including social media, website, SEO/SEM, and email marketing
Coordinate with sales, operations, and management teams to align marketing initiatives
Manage relationships with advertising agencies, vendors, media, and partners
Plan promotional activities, events, exhibitions, and product/service launches
Analyze marketing data and prepare performance reports for senior management
Lead, mentor, and evaluate the marketing team to ensure high productivity
Ensure all marketing activities comply with company policies and brand standards