Job Title: B2B Marketing Executive
Location: Okhla/Gurugram
Job Type: Full-Time
Role Overview:
We are looking for a dynamic and result-oriented Marketing Executive to drive on-ground marketing activities and expand our market presence. This role requires extensive travel, with approximately 80% of time spent in the field, engaging with distributors, retailers, and end customers.
Key Responsibilities:
· Conduct regular market visits (80%) to dealers, distributors, printers, publishers, and other key stakeholders.
· Promote company products including various grades of paper (printing paper, packaging paper, specialty paper, etc.).
· Identify and develop new business opportunities in assigned territories.
· Build and maintain strong relationships with existing and potential clients.
· Gather market intelligence on competitor activities, pricing trends, and customer preferences.
· Execute on-ground marketing campaigns, product demonstrations, and promotional activities.
· Coordinate with the sales team to ensure achievement of sales targets and business goals.
· Monitor stock availability at dealer points and ensure proper product visibility.
· Prepare and submit daily/weekly field reports and feedback.
· Assist in organizing trade shows, exhibitions, and local promotional events.
Requirements:
· Graduate from any stream. MBA in Marketing is an added advantage.
· 2–5 years of experience in marketing.
· Open to travel extensively (80% field work is mandatory.)
· Strong communication, negotiation, and interpersonal skills
· Self-motivated with a target-driven approach.
· Basic knowledge of MS Office and MS Excel/PPT.
· Valid Driving License.
· Own conveyance is a must.
Key Skills:
· B2B Field Sales & Marketing
· Relationship Management
· Market Research & Analysis
· Territory Management
· Communication & Negotiation
· Problem-Solving Attitude
· Target Oriented
What We Offer:
· Salary as per market standards
· Travel allowance
· Performance-based incentives
· EPFO benefits + gratuity
· Leave + Holiday benefits
· Mediclaim and GPA coverage