Job Description: Marketing Executive
Location: Pune
Experience Required: 2–3 years
Department: Marketing (Business Operations)
About the Role
We are looking for a dynamic Marketing Executive with hands-on experience in paid and organic marketing,
SEO, and performance-driven campaigns. The ideal candidate will be responsible for planning, executing, and
optimizing marketing activities to support business growth.
Key Responsibilities-
Paid Marketing
• Manage and optimize paid campaigns across Google Ads, Meta Ads, and other digital channels.
• Monitor campaign performance, ROI, and key KPIs.
• Work with internal teams to align paid campaigns with business goals.
Organic Marketing
• Drive organic acquisition through content, social media, and brand visibility strategies.
• Collaborate with design/content teams for creatives and marketing assets.
SEO Management
• Perform keyword research, competitor analysis, and on-page/off-page SEO activities.
• Improve website ranking, traffic, and search visibility.
• Track, analyze, and report SEO performance using tools like Google Analytics, Search Console,
SEMRush, Ahrefs, etc.
Campaign Analytics & Reporting
• Prepare weekly/monthly performance reports.
• Analyze data and recommend strategies for optimization.
Skills & Qualifications
• Bachelor’s degree in Marketing, Business, or relevant field.
• 2–3 years of proven experience in:
✔ Paid marketing
✔ Organic marketing
✔ SEO (both on-page & off-page)
• Strong understanding of digital marketing tools and analytics platforms.
• Excellent communication and coordination skills.
• Ability to work in a fast-paced environment and manage multiple projects.
Preferred Skills
• Experience with e-commerce or D2C brands.
• Basic knowledge of design tools (Canva, Figma) is a plus.
• Experience with CRM or automation tools is beneficial.
Why Join Us?
• Opportunity to work in a growth-driven environment.
• Collaborative team culture.
• Exposure to end-to-end marketing strategy and execution.