Marketing Associate

1. Role Overview

The Marketing Associate is a dynamic business growth and relationship-building professional responsible for driving institutional partnerships, student enrollments, brand visibility, and revenue growth for Mind Bridge Academy.

This role focuses on identifying opportunities, building meaningful connections, creating strategic collaborations, and converting prospects into long-term partners. The ideal candidate acts as a catalyst for organizational growth by expanding the academy's reach across schools, colleges, corporates, hospitals, and community networks.

2. Preferred Profile

· Preferred Gender: Male / Female

· Mode of Work: Hybrid (Field + Online Coordination)

· Travel Requirement: Regular local and regional travel

· Client Engagement: Mandatory face-to-face interactions with institutional decision-makers

3. Key Responsibilities

A. Growth & Partnership Development

· Build and strengthen relationships with schools, colleges, corporates, hospitals, NGOs, and government organizations.

· Identify new business opportunities and strategic partnerships.

· Conduct institutional presentations and program demonstrations.

· Develop market expansion strategies for new territories and segments.

· Create and nurture referral networks and collaboration opportunities.

B. Lead Generation & Business Growth

· Generate qualified leads through field visits, networking, referrals, and digital outreach.

· Maintain a systematic follow-up and relationship management process.

· Convert prospects into admissions, training projects, and institutional partnerships.

· Achieve monthly, quarterly, and annual business growth targets.

· Support franchise and expansion initiatives.

C. Outreach & Brand Visibility

· Represent Mind Bridge Academy at seminars, educational events, conferences, exhibitions, and networking forums.

· Strengthen brand presence through community engagement and stakeholder interactions.

· Coordinate awareness campaigns and promotional activities.

· Act as a brand ambassador for the academy's vision and programs.

D. Marketing & Growth Operations

· Coordinate marketing campaigns and promotional activities.

· Support the development of brochures, presentations, proposals, and promotional materials.

· Maintain CRM records and lead databases.

· Monitor campaign effectiveness and growth metrics.

· Provide market intelligence and competitor insights.

4. Qualification

· MBA (Marketing) – Preferred

· PGDM / Master's Degree in Marketing, Business Administration, Communications, or related field

· Bachelor's Degree (Mandatory)

· Certifications in Digital Marketing, Sales, Business Development, or CRM Tools will be an added advantage

5. Experience

· 0–5 Years of Experience

· Freshers with strong communication and networking skills may apply

· Experience in Education, Training, Skill Development, Business Development, Sales, or Marketing preferred

· Experience in field engagement and institutional relationship management is desirable

6. Required Skill Set

Professional Skills

· Relationship Building & Networking

· Business Development & Partnership Creation

· Presentation & Public Speaking

· Negotiation & Conversion Skills

· Market Research & Opportunity Identification

· Strategic Thinking & Execution

Technical Skills

· CRM Management

· MS Office (Excel, PowerPoint, Word)

· Digital Marketing Fundamentals

· Social Media Coordination

· Reporting & Data Analysis

Personal Attributes

· Self-Motivated and Result-Oriented

· Excellent Communication & Interpersonal Skills

· Positive and Professional Attitude

· Strong Ownership Mindset

· Adaptability and Learning Agility

· Willingness to Travel and Meet New People

· Passion for Education, Skill Development, and Social Impact

7. Key Performance Indicators (KPIs)

· 15–20 Institutional Meetings / Field Visits per Month

· 150+ Qualified Leads Generated per Month

· 20–25% Lead-to-Conversion Ratio

· 25+ Institutional Partnerships Annually

· Achievement of Monthly & Annual Revenue Targets

· Expansion of Brand Presence and Strategic Collaborations

· Contribution towards ₹2–3 Crore Annual Business Growth Goals

Why Join Mind Bridge Academy?

· Opportunity to create meaningful educational and social impact

· Exposure to schools, colleges, corporates, and leadership networks

· Fast-track career growth in business development and leadership

· Performance-based incentives and recognition

· Dynamic and purpose-driven work environment

Reach Out
Email: info@mindbridgeacademy.co.in

Contact: 8019893131 | 9949082859 | 8019674411

Mind Bridge Academy Pvt. Ltd.
Bridging Minds. Building Future Leaders.

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