About the Role:
We are looking for a motivated Email Marketing Executive to join our Digital Marketing team. The ideal candidate will be responsible for planning and executing email campaigns for lead generation and outreach. You will work closely with the marketing and sales teams to identify target audiences, generate leads, and maintain email databases.
Key Responsibilities:
• Plan and execute bulk email campaigns for lead generation and outreach
• Identify target audiences and expand the company’s email database
• Generate potential clients through email campaigns and LinkedIn outreach
• Collect and scrape lead data using tools like Apollo.io and LinkedIn Sales Navigator • Maintain and update lead databases using Google Sheets and formulas
• Extract and organize lead data from Google using advanced search queries
• Create email templates and schedule bulk email campaigns
• Track email campaign performance and prepare reports
• Support digital marketing activities across platforms like LinkedIn, Instagram, and Facebook
Required Skills:
• Basic understanding of email marketing and lead generation processes
• Familiarity with tools like Apollo.io and LinkedIn Sales Navigator
• Knowledge of Google Sheets and basic formulas
• Good written communication and organizational skills