Brand Strategist

Brand Strategist – Beauty & Wellness

Company: SRI Venkatesh Aromas (SVA)

Job Overview

We are looking for a creative and data-driven Brand Strategist to build, scale, and position our beauty and wellness brands across essential oils, hair oils, cosmetics, and wellness products. The role focuses on brand identity, market positioning, consumer insights, and integrated marketing strategies.

Key Responsibilities

• Develop and execute brand strategy, positioning, and messaging for beauty & wellness products.

• Conduct market research, consumer insights, and competitor analysis.

• Define brand tone, visual direction, and storytelling across digital & offline channels.

• Work closely with marketing, content, design, performance, and product teams.

• Plan go-to-market strategies for new product launches.

• Ensure brand consistency across Amazon, D2C, social media, influencers, and retail.

• Track brand performance, equity, and campaign effectiveness.

• Identify trends in beauty, wellness, and consumer behavior.

Requirements & Qualifications

• Bachelor’s/Master’s degree in Marketing, Branding, or Business.

• 2–6 years of experience as a Brand Strategist (Beauty/Wellness/FMCG preferred).

• Strong understanding of D2C, e-commerce, and marketplace branding.

• Proven ability to translate insights into actionable strategies.

• Excellent communication and presentation skills.

Key Skills

• Brand Strategy & Positioning

• Beauty & Wellness Market Knowledge

• Consumer Insights & Research

• Product Launch Strategy

• Integrated Marketing Planning

Location & Work Details

• Address: B-97, 3rd Floor, Pushpanjali Enclave, Near SBI Bank, New Delhi – 110034

• Office Time: 9:00 AM – 6:00 PM, Monday to Saturday

• Work Mode: Work from Office

Why SVA?

• Be part of a fast-growing beauty & wellness FMCG brand.

• Work on end-to-end brand building with leadership exposure.

• Opportunity to shape brands for Indian & global markets.

Interested candidates can apply with their portfolio and brand case studies.

• इस फुल टाइम मार्केटिंग Job में 1 - 6+ वर्षो का अनुभव वाले उम्मीदवारों की जरुरत है।