Key Responsibilities
Off-Page SEO – Primary Focus
Build high-quality backlinks through relevant websites and platforms.
Perform backlink research and competitor backlink analysis.
Handle directory submissions, business listings, social bookmarking, classified submissions, and other relevant off-page activities.
Identify relevant link-building opportunities.
Monitor backlinks and maintain backlink reports.
Assist with outreach and guest-posting activities.
Track domain authority, referring domains, and backlink quality.
Avoid spammy and low-quality link-building practices.
On-Page SEO – Working Knowledge
Keyword research and keyword mapping.
Optimize title tags, meta descriptions, headings, URLs, and content.
Internal linking and basic content optimization.
Identify basic on-page SEO issues.
Understand search intent and keyword placement.
Basic knowledge of image SEO and schema markup.
Tools Knowledge
Candidates should have basic familiarity with:
Google Search Console
Google Analytics
Google Keyword Planner
Ahrefs / Semrush / Ubersuggest
Screaming Frog
Google Sheets / Excel
Skills Required
Strong understanding of Off-Page SEO
Practical understanding of On-Page SEO
Good research and analytical skills
Good written communication
Ability to understand SEO reports and metrics
Willingness to learn and experiment
Basic understanding of Google search algorithms and SEO best practices
Preferred Candidate
A candidate who has already worked on at least 1–2 websites/projects and can explain what SEO activities they performed, what backlinks they created, and how they measured results will be preferred.
Performance Expectations
The intern should be able to independently execute basic off-page activities, assist with on-page optimization, maintain SEO reports, and gradually take ownership of assigned websites.