Key Roles & Responsibilities
Content Creation & Graphic Designing
• Create visually appealing and high-quality content tailored to various social media
platforms.
• Develop creatives, posters, reels, stories, and promotional materials.
• Utilize tools like Canva, Adobe (Photoshop/Illustrator), PhotoLab, Pixlr and other AI poster-making tools for content development.
• Write compelling captions, headlines, and short-form content.
Social Media Management
• Manage and monitor company social media pages across platforms (Facebook,
Instagram, LinkedIn, Twitter, YouTube, etc.).
• Develop and execute social media strategies to increase engagement, reach, and brand visibility.
• Respond to comments, messages, and queries to ensure online community engagement.
AI Tools & Digital Innovation
• Use AI tools for content designing, image enhancement, post creation, video editing,
and automation.
• Stay updated with the latest AI-based marketing trends and apply them creatively in
campaigns.
Required Skills & Qualifications
• Minimum 1 year of hands-on experience in social media management and marketing.
• Strong expertise in graphic designing and content creation.
• Proficiency in Canva, Adobe tools, PhotoLab, and poster-making tools.
• Ability to use AI tools for designing, content generation, and workflow automation.
• Good understanding of social media insights, trends, and algorithm updates.
• Excellent communication and creative thinking skills.
• Ability to multitask and work within deadlines.
Preferred Attributes
• Knowledge of video editing tools (optional but added advantage).
• Strong sense of branding and visual aesthetics.
• Ability to work collaboratively with marketing and creative teams.
Experience Required: Minimum 1 year
Location: Chennai (Porur)
Employment Type: Full-time
Shift: Day shift
Department: Marketing / Digital Media